Author Archive
Cut Out the Middle-Marketer: Own Your Campaign
My true love is music, but the fact is I have to make real money too. There’s nothing better than getting together with old friends (older and older, as it turns out) and jamming in front of a crowd. There’s an energy you just don’t get anywhere else, and it is definitely keeping us young.
Still, […]
Big Profits With A Little Marketing
Whether you’re starting a business, struggling to keep it afloat, or enjoying steady profits, a little marketing can go a long way toward growing your market share. I should know — I’ve used article marketing to grow my business, and I’ve been amazed at the results.
Marketing yourself with articles is easy, but it does require […]
Keeping A Close Ear to the Economic Pulse of Your Customers
Every business begins with a small seed of an idea, a great invention, or a dream of a new and improved product. While making a profit is surely a concern for any entrepreneur, offering a quality product is also at the forefront of every business. As the business plan grows, a greater vision for the […]
Expanding Your Reputation Through Article Marketing
A positive reputation is a priceless asset to any business. The loyalty of a small group of customers is nice, but generally not enough to bolster sales and keep food on the table. As entrepreneurs, we are always looking for new ways to reach a greater number of people.
There are a million ways to get […]
Branding Yourself as an Expert
Establishing yourself as the expert in your field will help you gain both recognition and respect. Luckily, that recognition and respect transfers directly to your company. If people trust that you truly know what you are talking about, they will feel good about investing in your product.
How to Gain Recognition
There are countless vehicles through which […]
Putting a Face to a Name: Developing a Company Brand
The business world is all about first impressions. If a customer likes what they see right away, they are likely to invest. This is what makes branding so important. Your brand is what consumers will initially encounter when introduced to your company. You want your brand to entice potential customers to dig deeper and further […]
Building a Business: Marketing Yourself With Articles
The thought of building an at-home business can be daunting, even for get-up-and-go types like my ex-wife. Could that be why we’re exes? I’m not gonna go into it!
Even people of a slower, more laid back nature (like yours truly) can be successful online. With just a little bit of time and effort, you can […]
Beatin’ The Blues And Bringin’ In The Bucks
My first love is music, hands down. I front a band called You Can Call Me Al (in honor of that wonderful musician, Paul Simon — one of my greatest influences). I play guitar, sing and play alto saxophone, depending on the gig, and I love doing all three.
There’s nothing quite like getting up on […]
