Many of us were raised with the notion, If you want good help, do it yourself. However, for entrepreneurs that advice is severely lacking. Following this route is based upon narrow thinking, will require longer work hours, and quite possibly will result in missed opportunity. The quickest route to reaching more people, a better qualified [...]
The problem most people face is they make the sales process too complicated. By so doing, they place barriers between themselves and their prospects. The prospective buyer can almost see dollar signs floating out of the eys of the business person. Once this is sensed, the sale dies. However, once you make the sales attitude [...]
You began your business with a vision of something that would bring you joy. Most likely you either had a passion for your area of expertise or considerable experience of which you wish to share your knowledge. You then put a plan and goals into action to carry you through for at least a year. [...]
Unfortunately, not everyone views expos as opportunities waiting to be found. Generally speaking, women invite a friend to Go-with and they routinely walk up and down the aisle not really investigating what there is to be offered. In contrast, the men walk the aisles stopping where they are most comfortable and able to talk peer [...]
Enjoy the moment. Too often we are so caught up in making money to pay the bills that we do not reflect on our accomplishments. Instead, we focus on our shortcomings. This, in turn, puts us into a feeling of failure and a downward spiral of self-inflicted negative thinking. In particular, it has become clear [...]
Do you dread your competition? Are you scared your competitors will lure business away? Long ago, I learned competition is a good thing. Why? It means there are so many consumers wanting a particular product or service that demand warrants a new vendor entering the industry. In fact, as competition develops, word spreads about the [...]
Do you track the referrals you give to find customer satisfaction? We each strive for a referral-based business, but at times it becomes a two-edged sword. Are you aware that the person you recommend is a reflection on how you believe business should be conducted? For this very reason, it is wise to follow-up with [...]