The Top Five Reasons Why Online Businesses Fail: A How-To Guide

Posted by cynthiam

April 7, 2008

Business success eludes many. Business failure is pretty darned easy. Here’s a tongue-in-cheek how-to guide detailing how to fail successfully

Keep to Yourself
Don’t put any information out there about yourself. No need to give anyone any information about you. You’re just selling to them, taking their money, moving on. No need to create a relationship here.

Stay Away from Forums
Marketers hang out in forums and share advice with each other. You certainly don’t want to share any of your success secrets with anyone so you totally want to stay away from such posting. Posting to forums is a waste of time. You have better things to do. Like spamming. Okay. Post to forums. Make every single post a link to products you are selling and a brief bit singing its praises. Do this in several different forums. Do it daily. If you get banned, just wash, rinse and repeat elsewhere.

Avoid Article Writing
Writing is a HUGE waste of your time. Hiring someone to write for you is a waste of your money. Why do either when you can grab yourself an article off the internet and cut and paste parts as articles? Change a few words here and there and post these to your blog and submit them to article directories. Yeah, you’re not the author. But who will know and who will care? It’s just content.

Forget Traffic Generation
You can spend hours and dollars a day trying to build traffic. Why waste your time and money? Traffic is a tiny piece of the bigger part of you business success and it will eventually increase. So don’t bother yourself. Rely on the search engines to crawl your website and push you up to the top. That great PLR content you posted will make it happen.

Close the Contact Me Door
You really don’t want to have to deal with email. And once you sell your product to someone it’s theirs to deal with. Why should you have to help anyone figure anything out? So save yourself from the masses and don’t put a Contact Me link on your site. Keep the door closed. Hang a “Do Not Disturb” sign. People will leave you alone. I guarantee it.

Get the picture? It’s common sense that your visitors want to know about you, want to read about your experiences and see what knowledge you actually have about what you are doing and trying to sell. If you don’t open the door to communication and sharing and don’t care whether they return again or not, you’re setting your business up to fail.

Cynthia Mosher has been working online since 1998. She shares her advice on working at home and internet and affiliate marketing at her website http://www.wahmdaily.com

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